The new feature lets users click to send presents to friends.
http://www.cnn.com/2012/09/28/tech/social-media/facebook-gifts/index.html?hpt=hp_bn5
Facebook introduces "Gifts" feature to allow users to send real presents. This new feature on the site will help any of you who often forget peoples' birthdays until you see them pop up on Facebook. The feature is rolling out gradually, starting in the United States last Thursday. The users get many options, like choosing to keep the gift private or share it with friends. The recipient gets an immediate notification, along with a digital greeting card and preview of the gift from approved vendors like Starbucks, Gund Teddy Bears, and Magnolia Bakery.
Facebook introduces "Gifts" feature to allow users to send real presents. This new feature on the site will help any of you who often forget peoples' birthdays until you see them pop up on Facebook. The feature is rolling out gradually, starting in the United States last Thursday. The users get many options, like choosing to keep the gift private or share it with friends. The recipient gets an immediate notification, along with a digital greeting card and preview of the gift from approved vendors like Starbucks, Gund Teddy Bears, and Magnolia Bakery.
feature (n.) an important, interesting, or typical part of something.
vendors (n.) someone who sells things.